TEAM
Glenn D
Founder & Chief Strategist
In his 13 years of Advertising , he has played a key role in leading marketing strategy, brand positioning and creative communication. With a versatile experience across sectors, he has handled strategic and creative duties for clients like VW, Gulf Oil, Skoda, Tata Motors, Visa, Policy Bazaar among the 25 global brands during his tenure with numerous awards and nominations to his credit.
Neel
Business Development
Having served multiple industries in diverse senior positions at HSBC, JP Morgan Chase ,Kohinoor Group & GAR Corporation, Neel is a dependable strategic thinker, effective problem solver, and determine alternative, realistic solutions. Neel is a versatile and brings in rare level of data and business excellence acumen to LIBCOM. Neel leads the business development function, lead generation, corporate tie-up’s, and contract management.
Siddarth J
Creative Lead
An advertising background of 9 years handling creative duties for brands like Nissan, Mcdonald’s and many others, Siddarth’s flare for writing , crafting a brand thought across various mediums and getting consumers engaged through sheer magic of articulating words just right, makes him the master of his craft.
Jayesh K
Films Production Head
70+ films, 30+ brands, a sharp eye behind the lens, an obsession with technical detail and 10 years of rich film-making experience gives Jayesh the sharp edge as a film-maker. Blending branding mandates with art of filming has been Jayesh’s key strengths.
SERVICES
Brand strategy is the root of a powerful brand. It’s a process of analyzing and bridging a brand to the world, considering factors ranging from defining the brand purpose, the differentiator, understanding the target audience and market trends, the way forward for the brand is crafted.
Films and branded content are an important medium to engage a customer. This is the medium where a brand can leverage on, to convey a brand story. Films and branded content play a crucial role in building brand value and customer engagement.
Building a Brand Identity is a process of building the character of the brand. It is a process of going down to the DNA of the brand and translating the values to colours, fonts, visual identity, tone, language. Brand Identity plays a vital role in shaping a culture of a brand.
Brand communication is the face of your brand. Be it an Advertising Campaign through print, TV or digital, where does the brand meets your customer and what does the brand say to them is key. This is where strategy takes shape of a message to make space in the customer’s mind.